• Footer on Home Page (468 x 60 pixels):
  

  12X	6X	3X	1X
  $400	$425	$450	$500

  Please see the bottom of this page for an
  example of this size.
  
  
• Button on Home Page (120 x up to 240 pixels):
  

  12X	6X	3X	1X
  $180	$200	$250	$275

  

Sponsorship Package
Includes coverage on the home page as well as on heavily accessed pages.

• Footer on Home Page (468 x 60 pixels):
  

  12X	6X	3X	1X
  $620	$700	$800	$875

• Button on Home Page (120 x up to 240 pixels):
  

  12X	6X	3X	1X
  $350	$400	$500	$600

• Skyscraper (120 x 600 pixels):
  

  12X	6X	3X	1X
  $225	$275	$325	$350

  Skyscraper cannot be placed on home page.

Inside Page Banners
An opportunity to be the exclusive advertiser on any inside page per position

• Skyscraper: $400/month
• Full Banner: $300/month
• Button: $350/month

Specifications

• GIF, JPG, or SWF format
• Maximum file size: 25K banner, 8K button
• Text alternative: 40 characters maximum

Site Traffic

• Hits per month: 6,684,760 (total volume of hits on Web site)
• Page views per month: 962,948 (number of screens viewed)
• Unique visitors per month: 61,082 (each user counted only one time)
• Visits: 202,823
• Page views per day: 24,638
• Average visitor session length: 12.30 minutes (total average time spent in site)

Above totals from June 2009.

Note: Twenty percent additional discount for print advertisers running at least three print ads per year in the Washington Lawyer magazine, minimum 1/3 page. Payment in advance is required. All banner advertising is agency commissionable.

For more information, contact lmckoy@dcbar.org.