Practice Management Advisory Service

Practice Management Advisory Service Lending Library Listing

Available Resources Listed By Subject.


Marketing


James, C. (1991). Action Steps to Marketing Success: How to Implement Your Marketing Program.


Gumpert, D. E. (1995). Do It Yourself Public Relations: A Success Guide for Lawyers.


Glass, B. (2008). Great Legal Marketing; 2008 Super Conference: The (REALLY) Advanced Marketing Seminar (28 Disc Set - 14 CDs, 14 DVDs).


Siskind, Gregory H. and Timothy J. Moses. (1996). Lawyer’s Guide to Marketing on the Internet. Chicago: American Bar Association.


Weisher, Holis Hartfield and Joyce K. Smiley. (2004). Marketing Success Stories: Conversations with Leading Lawyers, Second edition. Chicago: American Bar Association.


Hornsby, W. E. (2000). Marketing and Legal Ethics: The Boundaries of Promoting Legal Services, Third edition. Chicago: American Bar Association.


Kohn, Robert N. and Lawrence M. Kohn. (2009). Selling in Your Comfort Zone: Safe and Effective Strategies for Developing New Businesses. Chicago: American Bar Association.


American Bar Association (1995). The ABA Guide to Legal Marketing: A Collection of the Best Ideas, Approaches and Success Stories. Chicago: American Bar Association.


Randall, Kerry and Andru J. Johnson. (2005). The Lawyer’s Guide to Effective Yellow Pages Advertising, Second edition.


Kennedy, D. S. (2006). The Ultimate Marketing Plan. Avon: Adams Media.